The only time competition should be used is when you dominate the competition.
Not everyone can get the sale, win the game, or lead the marketplace. During economic contractions, it becomes much more difficult to sell your products, maintain your customer base, and gain market share. Mistakes become more costly, and failure becomes a real possibility for all those who don’t dominate. You will learn how to sell your products when others cannot and take market share from your competitors.
Over 7 hours 48 minutes delivered by Grant Cardone himself!
Grant’s audiobook, If You’re Not First, You’re Last, claims its history as a NY Times Best-Seller and serves as the playbook for boosting sales, increasing margins, and creating new opportunities no matter the economy.
He gives exact Strategies to:
Convert the Unsold to Sold
Maximize Time to Maximize Sales
Turn Every Objection into a DONE Deal
Maintain an Unreasonable Selling Attitude
And much more…
In the real world, not everyone gets a prize just for showing up. You either win or you lose. If you’re in business during a down economy, winning means one thing: being first. Let your rivals complain about miserable selling climates! They can hide beneath their excuses as you dominate your market. Remember, in this world, if you’re not first, you’re last.
Note: This is not the physical audio CD version. This is the downloadable MP3 version.
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When i start my new job as a Business Development agent, i read this book and i also listen to the whole mp3. I promise you this is no lie, it really changed the way i see business and the way i do approach prospects and new clients. Thank you for this, Mr. Cardone.
I've already listened to this bad boy twice in the last couple weeks. The information on different approaches on new, existing, and future clients really changed the game for me on how I approach each client and or prospect. You must read or listen to this you will not regret it, you'll feel like you still own Grant some money
I've bought this because i needed some motivation how to do things better and be better. Since that I have listened it three times and I'm definitely more motivated and I see great options how to improve myself and the product. According to sales and my carrier, helped me increase sales :)
Huge impact in the way I view business. Really makes you think about how you should approach life in general. This book is a must for anyone that wants to beat all competition and own the market! Invest in yourself because this is worth millions!